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Injectable aesthetics. Treatwell and Uala announce merger

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THE WHAT? Online beauty booking platform, Treatwell and Uala have announced that they will be joining forces to form a single entity under the Treatwell name.

THE DETAILS The merger seals a profitable collaboration process, providing Treatwell with an Anglo-Italian heart and the skills of a team that has enjoyed success in several markets already.

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Together, the two companies plan to expand the international workforce with 600 new employees by the end of 2023, for an investment of up to £34 million. In particular, talents will be sought from the tech, product and commercial areas, especially in the Italian, Spanish, French, British and German markets.

THE WHY? Giampiero Marinò, CEO of Treatwell, explains, “We were looking forward to sharing this news. Treatwell has been working for years to ensure the best experience for users and salons. For the latter, the union with Uala can only be an added value: it is the leading management software for beauty salons in Southern Europe, capable of helping managers to better organise their business.”

Injectable aesthetics are popular due to their ability to provide noticeable results with minimal downtime compared to surgical procedures. They are versatile and can be tailored to meet individual aesthetic goals, whether it's enhancing lips, restoring facial volume, or smoothing out wrinkles. However, they should always be administered by qualified professionals to ensure safety and achieve optimal results.

Injectable aesthetics are used to enhance facial features, reduce the signs of aging, and improve overall facial symmetry and appearance.

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Key types of injectable aesthetics include:

  • Dermal Fillers: These injectables are used to add volume, fill in wrinkles and folds, and enhance facial contours. They often contain substances like hyaluronic acid, collagen, or calcium hydroxylapatite, which help plump up the skin and smooth out fine lines and wrinkles.

  • Botulinum Toxin (Botox): Botulinum toxin injections temporarily relax facial muscles that cause wrinkles and lines to form. It is commonly used to treat forehead lines, frown lines between the eyebrows, and crow's feet around the eyes.

  • Collagen Stimulators: These injectables stimulate the body's own collagen production, helping to improve skin texture and firmness over time. Examples include poly-L-lactic acid (Sculptra) and calcium hydroxylapatite (Radiesse).

  • Neurotoxin Injections: Besides Botox, other neurotoxins such as Dysport and Xeomin are used similarly to reduce wrinkles and lines.

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