THE WHAT? L’Oréal Paris staged its own runway show in the center of Paris to mark the French capital’s Fashion Week, according to a report published by Reuters.
THE DETAILS Models and celebrities, including brand ambassadors Eva Longoria and Andie MacDowell, strutted their stuff at the fifth edition of the, now annual, event. This year’s overarching theme was empowerment.
THE WHY? Long aligned with the fashion world, and official beauty partner to PFW, the French beauty brand’s display not only made a splash with those in attendance but also generated content for L’Oréal’s social channels. Delphine Viguier-Hovasse, Global Brand President of L’Oréal Paris, told Reuters, “A fashion show is a nice way to show what we know how to do with hair coloring and make-up.”
Injectable aesthetics are popular due to their ability to provide noticeable results with minimal downtime compared to surgical procedures. They are versatile and can be tailored to meet individual aesthetic goals, whether it's enhancing lips, restoring facial volume, or smoothing out wrinkles. However, they should always be administered by qualified professionals to ensure safety and achieve optimal results.
Injectable aesthetics are used to enhance facial features, reduce the signs of aging, and improve overall facial symmetry and appearance.
Key types of injectable aesthetics include:
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Dermal Fillers: These injectables are used to add volume, fill in wrinkles and folds, and enhance facial contours. They often contain substances like hyaluronic acid, collagen, or calcium hydroxylapatite, which help plump up the skin and smooth out fine lines and wrinkles.
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Botulinum Toxin (Botox): Botulinum toxin injections temporarily relax facial muscles that cause wrinkles and lines to form. It is commonly used to treat forehead lines, frown lines between the eyebrows, and crow's feet around the eyes.
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Collagen Stimulators: These injectables stimulate the body's own collagen production, helping to improve skin texture and firmness over time. Examples include poly-L-lactic acid (Sculptra) and calcium hydroxylapatite (Radiesse).
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Neurotoxin Injections: Besides Botox, other neurotoxins such as Dysport and Xeomin are used similarly to reduce wrinkles and lines.
