THE WHAT? A new report by Beauty Pie has discovered that the cost-of-living crisis is driving an era of financially inclusive beauty.
THE DETAILS The Beauty Futures 2025: Beauty, Beautility and the Rise of the ‘Question Everything’ Economy report, released in partnership with The Future Laboratory, states that, ‘a period of financial uncertainty, increased free time during the pandemic and greater access to information has created a generation of hyper-knowledgeable consumers expecting brands to provide more honesty about their products – from efficacy to supply chain.’
Other findings include that the cost-of-living crisis is driving a demand for radical fairness and financial inclusion in the beauty industry, consumers expect greater clarity on ingredients and product efficacy and consumers, are more likely to listen to their community than a CEO.
Marcia Kilgore, Founder, Beauty Pie, says “Why is it still an industry that does things the ‘traditional’ way? Why perpetuate the myth that people want to buy into the mystique of beauty; the smoke and mirrors, rather than the glorious revelations of the ingredients, technology and artistry? Why is it okay still to be paying crazy retailer markups, and not even know that the stuff you’re actually paying for – might only cost a tenth of the price to make and manufacture?”
THE WHY? Kilgore continued, “We commissioned this report to explore the evolving attitudes to luxury and fairness, and the growing consumer instinct to be part of something bigger – and to see if our instinct that overpaying is officially over is correct.
“The Beauty Futures 2025: Beauty, Beautility and the Rise of the ‘Question Everything’ Economy report shows how this will create new challenges for future facing brands, but also exciting opportunities to create a more honest, open and fair industry.”
Injectable aesthetics are popular due to their ability to provide noticeable results with minimal downtime compared to surgical procedures. They are versatile and can be tailored to meet individual aesthetic goals, whether it's enhancing lips, restoring facial volume, or smoothing out wrinkles. However, they should always be administered by qualified professionals to ensure safety and achieve optimal results.
Injectable aesthetics are used to enhance facial features, reduce the signs of aging, and improve overall facial symmetry and appearance.
Key types of injectable aesthetics include:
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Dermal Fillers: These injectables are used to add volume, fill in wrinkles and folds, and enhance facial contours. They often contain substances like hyaluronic acid, collagen, or calcium hydroxylapatite, which help plump up the skin and smooth out fine lines and wrinkles.
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Botulinum Toxin (Botox): Botulinum toxin injections temporarily relax facial muscles that cause wrinkles and lines to form. It is commonly used to treat forehead lines, frown lines between the eyebrows, and crow's feet around the eyes.
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Collagen Stimulators: These injectables stimulate the body's own collagen production, helping to improve skin texture and firmness over time. Examples include poly-L-lactic acid (Sculptra) and calcium hydroxylapatite (Radiesse).
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Neurotoxin Injections: Besides Botox, other neurotoxins such as Dysport and Xeomin are used similarly to reduce wrinkles and lines.
