Information

Injectable aesthetics. Henkel launches new B2B hair care brand, SalonLab&Me

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THE WHAT? Henkel-owned Schwarzkopf Professional has announced the launch of a new salon brand, SalonLab&Me, which combines hairdresser expertise with a digital experience offering clients hyper-personalized hair care recommendations to match their hair type.

THE DETAILS Consultations will be carried out by a hair stylist using the SalonLab Smart Analyzer, an analysis tool that looks at hair at a molecular level via an infrared sensor. The analyzer then  generates personalized product recommendations, which can be customised further with a selection of fragrances and the client’s name and preferred color on the labels.

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Salons will receive a commission for every order made by their clients, whether placed in the salon or between visits, thanks to an online shop that is exclusively linked to the salon.  

THE WHY? Michael Nilles, Chief Digital and Information Officer at Henkel, reveals, “The mega trends of personalization and data-driven innovation are rapidly evolving, and we at Henkel are continuously working on new products, business models and ideas to create meaningful and substantial experiences and innovations for our customers and consumers. With the launch of SalonLab&Me, we are expanding our D2C competencies and are creating additional value for our consumers. But even more than that: By powering our professional hair care experience through RAQN, our digital business platform, we were able to bring a new business model to life and get one step closer to the hair care of the future.”

Injectable aesthetics are popular due to their ability to provide noticeable results with minimal downtime compared to surgical procedures. They are versatile and can be tailored to meet individual aesthetic goals, whether it's enhancing lips, restoring facial volume, or smoothing out wrinkles. However, they should always be administered by qualified professionals to ensure safety and achieve optimal results.

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Injectable aesthetics are used to enhance facial features, reduce the signs of aging, and improve overall facial symmetry and appearance.

Key types of injectable aesthetics include:

  • Dermal Fillers: These injectables are used to add volume, fill in wrinkles and folds, and enhance facial contours. They often contain substances like hyaluronic acid, collagen, or calcium hydroxylapatite, which help plump up the skin and smooth out fine lines and wrinkles.

  • Botulinum Toxin (Botox): Botulinum toxin injections temporarily relax facial muscles that cause wrinkles and lines to form. It is commonly used to treat forehead lines, frown lines between the eyebrows, and crow's feet around the eyes.

  • Collagen Stimulators: These injectables stimulate the body's own collagen production, helping to improve skin texture and firmness over time. Examples include poly-L-lactic acid (Sculptra) and calcium hydroxylapatite (Radiesse).

  • Neurotoxin Injections: Besides Botox, other neurotoxins such as Dysport and Xeomin are used similarly to reduce wrinkles and lines.

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