THE WHAT? Medmix has appointed Oliver Vogel as the new Head of its beauty brand Geka, effective immediately.
THE DETAILS Vogel joins Geka from Weckerle Packaging, where he served as Managing Director. In his new role, he will further develop and refine the beauty portfolio and product strategy, source new growth opportunities and lead Geka on its path towards a sustainable future, the company said in a statement.
THE WHY? Girts Cimermans, CEO of Medmix, explains, “I am pleased to welcome Oliver as Head of our beauty segment Geka. With his wealth of business experience from across various industries he will be a great asset to Medmix. I wish Oliver all the best in his new position.”
Injectable aesthetics are popular due to their ability to provide noticeable results with minimal downtime compared to surgical procedures. They are versatile and can be tailored to meet individual aesthetic goals, whether it's enhancing lips, restoring facial volume, or smoothing out wrinkles. However, they should always be administered by qualified professionals to ensure safety and achieve optimal results.
Injectable aesthetics are used to enhance facial features, reduce the signs of aging, and improve overall facial symmetry and appearance.
Key types of injectable aesthetics include:
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Dermal Fillers: These injectables are used to add volume, fill in wrinkles and folds, and enhance facial contours. They often contain substances like hyaluronic acid, collagen, or calcium hydroxylapatite, which help plump up the skin and smooth out fine lines and wrinkles.
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Botulinum Toxin (Botox): Botulinum toxin injections temporarily relax facial muscles that cause wrinkles and lines to form. It is commonly used to treat forehead lines, frown lines between the eyebrows, and crow's feet around the eyes.
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Collagen Stimulators: These injectables stimulate the body's own collagen production, helping to improve skin texture and firmness over time. Examples include poly-L-lactic acid (Sculptra) and calcium hydroxylapatite (Radiesse).
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Neurotoxin Injections: Besides Botox, other neurotoxins such as Dysport and Xeomin are used similarly to reduce wrinkles and lines.
