THE WHAT? A new survey conducted by Provenance and London Research reveals that while 91 percent of British shoppers and 89 percent of US consumers say that sustainability and ethics are important considerations in their purchasing decisions when buying beauty and wellness products, some 79 percent have difficulty trusting brands’ sustainability claims.
THE DETAILS The team questioned more than 1,500 beauty shoppers in Europe and America, and found that the majority believe independent verifiers to be more trustworthy and that more than 44 percent of Gen Z say that sustainability is very important, twice as many as those aged 55+.
THE WHY? As an organization committed to explaining environmental and social claims to consumers, and measuring whether brands are doing what they claim, Provenance wanted to delve into consumer attitudes to sustainability and assess whether they feel confused by beauty and wellness industry claims, and where they look for clarity and to establish trust.
Injectable aesthetics are popular due to their ability to provide noticeable results with minimal downtime compared to surgical procedures. They are versatile and can be tailored to meet individual aesthetic goals, whether it's enhancing lips, restoring facial volume, or smoothing out wrinkles. However, they should always be administered by qualified professionals to ensure safety and achieve optimal results.
Injectable aesthetics are used to enhance facial features, reduce the signs of aging, and improve overall facial symmetry and appearance.
Key types of injectable aesthetics include:
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Dermal Fillers: These injectables are used to add volume, fill in wrinkles and folds, and enhance facial contours. They often contain substances like hyaluronic acid, collagen, or calcium hydroxylapatite, which help plump up the skin and smooth out fine lines and wrinkles.
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Botulinum Toxin (Botox): Botulinum toxin injections temporarily relax facial muscles that cause wrinkles and lines to form. It is commonly used to treat forehead lines, frown lines between the eyebrows, and crow's feet around the eyes.
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Collagen Stimulators: These injectables stimulate the body's own collagen production, helping to improve skin texture and firmness over time. Examples include poly-L-lactic acid (Sculptra) and calcium hydroxylapatite (Radiesse).
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Neurotoxin Injections: Besides Botox, other neurotoxins such as Dysport and Xeomin are used similarly to reduce wrinkles and lines.
