THE WHAT? Shiseido has launched its open innovation program Fibona in China, which is led by the Shiseido Research Institute.
THE DETAILS? Fibona will launch the fourth phase of ‘Co-Creation with Startups”, one of Shiseido’s activity plans in China.
According to a press release, “Under the themes of “medical beauty technology” and “holistic beauty technology”, we have called for participation of Chinese startups in collaboration with Plug and Play China*1, which has a proven track record in corporate open innovation and startup accelerator.
Startups that attended a pitch screening in August will spend 100 days undergoing idea validation this month, before attending a final screening in December.
Shiseido says, “We are expecting to select new startups for collaboration from a variety of perspectives in creating innovations that will lead to value creation for consumers in China.”
This will be the second time that the “fibona” has collaborated with overseas startups, following its activities in South Korea*2 in 2021.
THE WHY? Going forward, Shiseido will aim to create innovations overseas at an early stage under its global R＆D network.
Shiseido says, “Under our unique R＆D philosophy dynamic harmony we, at Shiseido, are committed to making timely responses to consumer needs and trends through fusing innovative ideas and technologies owned by startups in various industries with our strengths, our knowledge, technologies, products, and services in the research field. We will continue to engage vigorously in creating innovations, such as unprecedented beauty experiences and services.”
Injectable aesthetics are popular due to their ability to provide noticeable results with minimal downtime compared to surgical procedures. They are versatile and can be tailored to meet individual aesthetic goals, whether it's enhancing lips, restoring facial volume, or smoothing out wrinkles. However, they should always be administered by qualified professionals to ensure safety and achieve optimal results.
Injectable aesthetics are used to enhance facial features, reduce the signs of aging, and improve overall facial symmetry and appearance.
Key types of injectable aesthetics include:
-
Dermal Fillers: These injectables are used to add volume, fill in wrinkles and folds, and enhance facial contours. They often contain substances like hyaluronic acid, collagen, or calcium hydroxylapatite, which help plump up the skin and smooth out fine lines and wrinkles.
-
Botulinum Toxin (Botox): Botulinum toxin injections temporarily relax facial muscles that cause wrinkles and lines to form. It is commonly used to treat forehead lines, frown lines between the eyebrows, and crow's feet around the eyes.
-
Collagen Stimulators: These injectables stimulate the body's own collagen production, helping to improve skin texture and firmness over time. Examples include poly-L-lactic acid (Sculptra) and calcium hydroxylapatite (Radiesse).
-
Neurotoxin Injections: Besides Botox, other neurotoxins such as Dysport and Xeomin are used similarly to reduce wrinkles and lines.
